Kari SwitalaWild Fig Marketing
Chapter: Leads to Referrals
Marketing, Social Media Marketing
My BusinessAttraction + Retention=More Clients & More Profits!
There is a reason why this phrase appears on my business cards and my marketing materials…because it’s crucial to your business’ success! Businesses that focus all of their time on attracting clients will find that it’s fun and exciting to bring in new customers. However, that excitement will fade after they realize that it takes a lot of time, energy and resources to constantly bring in new business to replace what they’ve lost. Likewise, companies that focus solely on retention will find that their handful of clients are very loyal to them, but they can’t survive on just a handful of clients. This is why it’s important to have a marketing plan that incorporates both attraction and retention.
I help clients identify strategies for attracting new clients and retaining those clients too.
Ideal ReferralBusinesses with 1-25 employees, especially those in the construction and trade industries. In addition, I love working with Sales Teams and providing customized LinkedIn training to help generate more revenue.
Top ProductMarketing consulting services, specializing in: e-mail marketing, content strategy, automated marketing campaigns, social media strategies and LinkedIn training.
Top Problem SolvedHow to attract new clients while keeping your current clients too.
My Favorite BNI StoryI recently traveled to Arizona for a computer training and decided to host a LinkedIn event. I reached out to my BNI contacts there and was able to successfully fill a room!
My Ideal Referral PartnerSEO, Printer, Graphic Design, Signage Company, Web Developer